Three World Cup Takeaways in the Last 48 Hours
Instead of looking for people who want to just win, look for the people who are willing to defend. Defense is more about teamwork than it is about standing out.
Category Leadership
A New Take on the Cost Calculator
How effective is the #seniorliving Cost Calculator widget on your website? Not saying it is not important, but I think there is something missing. What if the new widget was a calculator to measure the value of connection, community, socialization,…
Spotify – Apple Podcasts:
The Tale of Two Demographics: Why Customer Experience is Difficult in Senior Living.
Demographics in senior living are changing. Sometimes a blanket statement we know to be true but what does it mean across the entire sector, for operators and for ownership groups?
The data below brings clarity and understanding to a diverse, dynamic and evolving customer. Grouping an age span of 62 to 98+ into a single demographic is the first pitfall of community, group-based programming and calendar offerings.